Investment, reimagined

We have two funds - one private equity, one venture capital - dedicated to investing across the retail, consumer and technology ecosystem.

Private Equity Investments up to £100m

We invest across the retail, consumer and technology ecosystem including B2C, B2B and B2B2C. But investment is only one part of what we do for them. We nurture the businesses that we believe in, giving them everything from access to emerging technologies, to extraordinary collaboration opportunities from across our network to share best practice and create new ideas.

Learn more

Venture Capital Initial Investments up to £2m

We back mission-driven entrepreneurs building a better and more sustainable future at the forefront of consumer behavioural and technological change.

Learn more

Apply here

Office Hours

We are passionate about increasing access for underrepresented founders. Our Office Hours program provides an opportunity for you to explore whether venture funding is right for your business - get transparent feedback on your pitch deck, business model, and funding readiness from our venture capital team.

If you feel you lack the connections and context needed to secure VC funding, our team is keen to lend their experience in the industry and hear your story. If you’re a founder from an underrepresented background who lacks existing connections, we want to help open that door.

True Investment stories

News

Ribble Cycles Partners with Smurfit Westrock Cycling Team

Ribble is now the official bike sponsor of the Smurfit Westrock Cycling Team for the 2025 season, powering the women's cycling team to new heights.

Read more

News

The Cotswold Company outshines market with 22% Christmas sales boost

The Cotswold Company (TCC) saw Christmas sales surge 22% to £19.9m, B Corp certification, and the opening of its eleventh and twelfth showrooms in Marlow and Harpenden.

Read more